A private physician for life on the Beach: same-day access, house and hotel calls along Collins, and an accredited clinic minutes north in Surfside. Your doctor, by name, when you need them.
Membership-based healthcare. Three tiers available. Complimentary consultation included.
Joint Commission AccreditedLife on a barrier island runs on its own rhythm. The causeways back up, the season turns the population over twice a year, and a Tuesday can vanish into meetings on Lincoln Road and calls across town. Concierge medicine is built for exactly this: a physician who already knows you, reachable directly, with same-day access and on-site diagnostics a short drive up Collins in Surfside.
Behind every visit is a Joint Commission-accredited facility with on-site digital X-ray, point-of-care ultrasound, comprehensive lab testing, and EKG, plus IV therapy, hyperbaric oxygen therapy, and advanced cancer screening. A visit to your condo tonight, a full facility tomorrow. You are not just buying physician access; you are buying a complete medical home on your own island.
| A typical week on the Beach | ConciergeTrufaMED | ConventionalA walk-in or large system |
|---|---|---|
| Reaching a physician | Direct, by phone or text, day or night | Phone tree, then a wait |
| Time to be seen | Same day or next day | Days to weeks |
| A visit to your condo or hotel | Yes, on home-visit tiers | Rare |
| On-site X-ray, labs, EKG, ultrasound | Yes, minutes up Collins | Sent elsewhere |
| The physician you see | Board-certified, knows your history | Whoever is on |
For non-life-threatening needs. For a true emergency, call 911 or go to the nearest emergency department.
For residents in the Collins Avenue towers and the Mid-Beach high-rises, and for guests staying along the Beach, a TrufaMED visit is led by a board-certified surgeon and an emergency physician who arrive equipped to treat on the spot, with an accredited clinic minutes away for anything that needs more.
A laceration cleaned and closed in your home by a board-certified surgeon, with sterile technique and a clean repair, instead of a late-night drive over the causeway for stitches.
Point-of-care ultrasound brought to your unit, so your physician can look beneath the surface and make the call on the spot, with no wait on outside imaging.
Blood draws and rapid infectious-disease testing during the visit, with results that shape your treatment the same day rather than days later.
IV fluids and medications started in your home, an EKG for chest symptoms, and prescriptions sent to your pharmacy before your physician leaves.
Advanced wound and post-surgical care directed by our Chief Medical Officer, who serves as Regional Chief Medical Officer for a surgical and wound-care program.
Abscess drainage, splinting, and minor procedures handled in the room, with digital X-ray at our Surfside clinic whenever imaging is needed.
Concierge medicine puts the relationship between patient and physician back at the center of care. Instead of rushed ten-minute visits and weeks-long waits, members get direct access to their physician, longer appointments, comprehensive annual assessments, and proactive coordination, for an annual or monthly membership fee.
The model exists because traditional primary care has become unsustainable. Insurance structures push physicians to manage panels of two to three thousand patients. Concierge medicine flips that: physicians cap their panels at a fraction of the size and use the freed-up time to deliver attentive, personal care.
It suits busy professionals and executives who cross the causeways every day, families who want one physician for the whole household, seasonal residents and snowbirds who winter on the Beach, people managing chronic conditions, health-conscious patients who prioritize prevention, and international residents who need a reliable physician on call during an extended stay.
Membership begins with a complimentary consultation to review your goals and history and recommend the tier that fits. Once you join, you receive your physician’s direct contact and schedule your initial comprehensive assessment, a 60 to 90 minute visit that sets your personalized plan for the year. See the membership tiers and pricing.
Members come to our Surfside clinic at 9445 Harding Avenue for routine appointments, wellness exams, and integrated diagnostics, a short drive from anywhere on the Beach. Higher tiers also include home and hotel visits within the service area, valuable for members recovering from a procedure, managing an acute illness, or staying in the Collins Avenue and Mid-Beach towers. Comparing nearby options? See concierge medicine in Miami, Bal Harbour, and our family concierge care.
Every tier is built on direct access. The higher tiers add wellness and home-visit benefits.
Reach your physician by phone, text, or messaging app any hour, day or night. No call centers, no triage nurses, no portals. A direct line to a board-certified MD.
All tiersGuaranteed same-day or next-day appointments for any non-emergency concern. The whole point of concierge medicine is removing the wait.
All tiersVisits of 30 to 60 minutes give your physician time to fully address your concerns, review your history, and answer your questions without feeling rushed.
All tiersA comprehensive physical, full blood panel, vitals, body-composition analysis, and a detailed risk assessment, with a personalized health plan built around your goals.
All tiersDigital X-ray, point-of-care ultrasound, comprehensive labs, EKG, and rapid infectious-disease testing, all under one Joint Commission-accredited roof in Surfside.
All tiersMember pricing on IV therapy, hyperbaric oxygen, Galleri multi-cancer detection, red light therapy, and other elective wellness services.
Family+ & SignatureOur Surfside clinic sits at the north end of the barrier island, a short, traffic-light drive from every part of the Beach. Members come from across the city, and higher tiers add home and hotel visits within the service area.
From Ocean Drive and the Art Deco district to West Avenue and Sunset Harbour. A direct run up the island, or a visit to your condo or hotel on home-visit tiers.
The Collins Avenue towers, the Faena District, and the residential streets near the golf course. Many members are minutes from our clinic up the road.
Just across the 96th Street line from Surfside. Our clinic is effectively your neighborhood medical home, with walk-in access for members.
The private islands off the Venetian and MacArthur. Members value a physician relationship paired with on-site diagnostics, away from the larger systems.
Quiet, gated residential addresses where discreet, attentive care and home visits matter. Your physician comes to you.
Bal Harbour high-rises, the Village, and our home neighborhood of Surfside, all minutes from the clinic on Harding Avenue.
TrufaMED concierge is your physician for the moments your primary care doctor isn't built for: acute illness, after-hours urgencies, house calls, IV therapy, hyperbaric oxygen, travel medicine, and same-day diagnostics. Your PCP remains your long-term quarterback for annual physicals, chronic disease management, and preventive screenings. We share every visit note with them so your care stays connected.
No problem. We’ll connect you with a vetted Miami primary care physician we coordinate with regularly, so your acute care and long-term care stay seamlessly linked from day one.
Direct line to your physician. House calls at home, hotel, condo, or yacht. A board-certified MD who arrives equipped to handle the visit on the spot, with a Joint Commission accredited clinic five minutes away for anything that needs more. This is concierge medicine the way it should look.
You don’t call a service. You don’t call a hospital. You call Dr. Gedalia or Dr. Naidoo directly (the same physician who knows your history) and a clinical plan starts inside the first minute.
A guest visiting from out of town (or you, mid-trip in Miami) falls ill in a hotel suite. The physician comes to the room with portable diagnostics, runs the workup, and writes prescriptions the concierge desk can collect.
A charter day on the bay turns into a laceration, a jellyfish sting, a sunstroke, an allergic reaction. The physician meets the boat at the dock with the kit to handle it on the spot: sutures, IV fluids, antihistamines, the works.
Hours before a private flight: hydration IV, B-complex, anti-nausea, a signed pre-flight clearance letter, travel prescriptions filled. Your jet leaves with the cabinet already stocked and the medical paperwork already done.
Sexual health. Mental health. Fertility. Performance. Handled in your home or by encrypted call: no waiting room, no front-desk check-in, no chart sitting in a clinic lobby with your name on it.
A surgeon has told you a procedure is necessary. Before you say yes, a board-certified physician reads every page of your record, every image, calls the specialist, and walks you through what you actually need.
When a case needs imaging, admission, or workup only a hospital can deliver, your TrufaMED physician personally accompanies you to the ER. They brief the attending, read the labs and images in real time, coordinate the admission if it comes to that, and stay until the plan is right. You have a physician advocate in the room until you walk out.
Portable ultrasound. Point-of-care labs. IV start kit. Suture and minor-procedure kit. ECG. Pulse oximetry. Emergency medications. Full prescription authority. Everything needed to handle the visit on the spot.
A Joint Commission accredited Surfside clinic with X-ray, advanced lab, IV bay, hyperbaric oxygen, and same-day specialty referrals to Mount Sinai Miami Beach, HCA Aventura, UM Health, Jackson Memorial, Cleveland Clinic, and Baptist Health, for anything the house call can’t resolve.
Most concierge practices rely on a single generalist. TrufaMED is led by two board-certified physicians whose combined experience spans general surgery, emergency medicine, trauma, and wound care.
Dr. Gedalia earned his medical degree from Louisiana State University and completed his surgical residency at St. Vincent’s Hospital in New York. He leads the concierge program and serves as Regional Chief Medical Officer for Advantage Surgical and Wound Care. His surgical background means he can evaluate and treat on-site what would require a specialist referral elsewhere.
Dr. Naidoo brings extensive adult and pediatric emergency, trauma, and critical-care experience from high-volume emergency departments across the East Coast. His training means members get a physician who has handled the most acute situations and brings calm, decisive judgment to every visit.
This physician-first approach is why TrufaMED carries Joint Commission accreditation, a distinction held by only eight urgent care centers in the United States. It is the same standard applied to major hospitals, and it governs every part of our concierge program.
What Beach residents, families, and seasonal visitors ask before joining.
You join as a member, then your physician is reachable directly by phone, text, or messaging app, day or night. For routine visits and on-site diagnostics you come to our Surfside clinic, a short drive up Collins Avenue from North Beach, Mid-Beach, and South Beach. Higher tiers add visits to your home, condo, or hotel within the service area, so a busy week on the Beach does not mean skipping care. Members get same-day or next-day appointments for any non-emergency concern.
Our clinic is at 9445 Harding Avenue in Surfside, just north across the 96th Street line from North Beach. From Mid-Beach it is a straight run up Collins, and from South Beach it is a direct drive up the barrier island or across the causeway. For residents tired of fighting traffic over the MacArthur or Julia Tuttle to a downtown medical office, an accredited facility this close on the same island is a real convenience.
An emergency physician. Most concierge practices are built around a primary-care doctor, which is fine for annual physicals and refills but not who you want at 2am. The TrufaMED program is led by Dr. Shane Naidoo, board-certified in emergency medicine, the physician you want for a sudden fever, a fall, or an allergic reaction. You also have direct access to on-site digital X-ray, labs, ultrasound, and EKG at our Joint Commission-accredited facility. For non-life-threatening urgent needs. For a true emergency, call 911.
Yes. Many of our members are snowbirds and seasonal residents who winter on the Beach and want a reliable physician on call while they are here. Your membership gives you a doctor who knows your history before you arrive, same-day access during your stay, and continuity year to year, instead of starting over with a walk-in clinic each season. We can also coordinate with your physician back home.
Yes, on the tiers that include home and hotel visits. For residents in the Collins Avenue and Mid-Beach towers, or guests staying along the Beach, your physician can come to you for an evaluation, IV therapy, lab draws, and many treatments handled on the spot. When something needs imaging or more, our accredited clinic is minutes away in Surfside.
Mount Sinai Medical Center on Alton Road is the right place for a true emergency or hospital admission, and your concierge physician will guide and coordinate that care when it is needed. For everything short of that, the daily illnesses, injuries, wellness, and follow-up, concierge medicine gives you a physician who already knows you, with no emergency-room wait and on-site diagnostics under one roof. The two work together.
No. It works alongside your existing insurance, not instead of it. Your membership covers enhanced physician access, extended visits, and wellness services that insurance does not cover. Most clinical services at TrufaMED, including office visits, lab work, imaging, and procedures, remain billable to your insurance carrier.
It fits busy professionals and executives crossing the causeways every day, families who want one physician for the whole household, seasonal residents and snowbirds, people managing chronic conditions, health-conscious patients who prioritize prevention, and international residents and visitors who need a reliable physician on call during an extended stay on the Beach.
It begins with a complimentary consultation. Call (305) 537-6396 or visit our membership page to schedule. We discuss your goals, review your history, and recommend the tier that fits. Once you join, you receive your physician’s direct contact and schedule your initial comprehensive assessment.
Best clinic ever
Excellent. Attentive clean
The staff is very nice and courteous
Very nice receptionist
Best place I’ve been to by far great service
The staff are amazing, from front desk, registration, nurse , the Dr. A mean the facility very clean, conftuble, I'll give them 150% plus on everything and all. Thank you so very much
TrufaMED concierge care is physician-led, delivered by board-certified MDs in a Joint Commission accredited practice. These independent sources are offered for further reading.
Monday–Friday 9 AM – 9 PM
Saturday 11 AM – 11 PM
Sunday 12 PM – 8 PM
Concierge members reach a physician directly, day or night.
Phone (305) 537-6396
WhatsApp +1 (305) 842-9801
Email [email protected]
For a life-threatening emergency, call 911. TrufaMED treats non-life-threatening conditions.
Concierge medicine without the rushed visits, the appointment waits, or the system limits. Your physician knows you, has time for you, and is there when you need them, whether you are in a Collins Avenue tower or a quiet street off the bay.
Seasonal health for South Florida, what we are seeing at the clinic, and the occasional thing worth knowing. No spam, and you can leave anytime.
Serving nearby neighborhoods, including our Brickell concierge doctor practice.
Book urgent care, IV therapy, HBOT and telehealth, track your wellness, and reach your care team, all from the app.
TrufaMED Urgent Care is located at 9445 Harding Ave, Surfside, FL 33154, at the corner of Harding Avenue and 95th Street. We are just 2 minutes from Bal Harbour Shops, steps from the Surfside Community Center, and easily accessible via Collins Avenue from Miami Beach, Bal Harbour, and Sunny Isles Beach.
Guests at nearby hotels including the Four Seasons Surf Club, The St. Regis Bal Harbour Resort, and the Faena Hotel Miami Beach are just minutes away. We also serve patients from Aventura, Bay Harbor Islands, Indian Creek, and North Miami Beach.
Open 7 days a week • No appointment needed • Walk-ins welcome • (305) 537-6396
